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Social MediaFacebookHow to create a Facebook poll on a business page

How to create a Facebook poll on a business page

Facebook is a great social media where you can communicate with your friends and relatives. Moreover, it gives you an opportunity to create some polls and discussions to know the opinion of others about different topics. Users of Facebook are provided with many communication options such as writing posts, sharing stories, commenting on others’ posts and much more things. 

Facebook is a great platform for creative people. So, if you’re a blogger, creator or just a person who needs to communicate with the audience and know their opinion, this social media gives you all the necessary features. For example, polls are a great option that lets you save your time by asking each person in private messages. New users may get a bit confused with creating it. If it’s your case, keep on reading and we’ll help you.

What is a poll on Facebook

Facebook polls are the easiest way to collect the opinions of your friends and audience on different topics for personal or professional deals. This kind of option is quite convenient as it won’t take a lot of time to create it as well as to share your opinion via it. It can be done just in a few clicks. 

For example, many bloggers often create polls on their accounts to know what their audience’s desire is. It doesn’t mean that they post something like “shall I have my breakfast at home or restaurant?”. It’s more likely to be the question about the next content or what would the audience like to watch. As for bloggers and creators, the main thing is to have active and not bored subscribers. 

Moreover, many users while having events would like to save their time. So, it’s a great opportunity to ask people about their attendance by creating a poll on Facebook Event.

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How to create a Facebook poll on a business page

Before we start, you should be aware of the fact that to let your Facebook app work properly, you should clear its cache periodically.

As I said before, Facebook polls are the easiest way to collect the opinions of your friends and audience on different topics for personal or professional deals. So, creating a Facebook poll on a business page is a great opportunity to know the target. So, to create a poll, you should follow the steps which would be mentioned in the section below:

  1. First of all, you should sign in to your Facebook Business page.
  2. After that, you should head to the “Write a post…” box and tap on the ellipsis next to “Write Note”.
  3. Then, you should click on “Poll” and fill in your question in the box that would be displayed.
  4. Next, you should fill in your answers (options 1 and 2).
  5. After that, if you want, you can add images/GIFs.
  6. Then, you would be required to select the duration of the poll.
  7. If you want to promote the poll, you should click on “Promote“.
  8. To complete the process, you should tap on “Post” to start your poll. The poll would be displayed on your page as a status update.

How to create a Facebook poll where users would be engaged

As many bloggers create some posts, they should know how to create polls that would be interesting to their audience.

Surely, to start with, you should create a Facebook poll, but what are the key methods to attract users and let them be engaged. Below you’ll see several methods to make your poll interesting and attractive.

Method 1: Use Google Analytics and Facebook Audience Insights

Facebook Audience Insights is a great way to be informed about your followers’ interests and demographic profiles. This feature gives you the ability to view your followers’ profile data and the most popular types of content and pages they follow. In addition to this, Google Analytics’ “Affinity categories” make it possible to view your website traffics’ interests. Moreover, you can use segments to see data which can show you your Facebook audience profile (Age, gender, location etc.). Use the data can be also used to select topics your followers are attracted to, and therefore have a higher propensity to answer questions about.

Method 2: Use current events

As you know, polls can’t be always interesting for the audience, as, during some period of time, new topics become hot and pertinent to the users. Users wonder how to always be in touch with hot topics. Fortunately, there’re some that users are interested in. Basically, the variety is huge, but below you can see some of them:

  • New movies
  • New music
  • TV series
  • Memes
  • Big product announcements e.g. Apple
  • Celebrity news
  • Sporting events
  • Etc.

For example, if I have a target audience that skews to Avatar, and there was a new Avatar movie coming out soon. You can ask what the users wait for in the new release.

Method 3: Ask about hot topics from your industry

The method above has great principles that can be used in this method also. You should know what are the contentious/hot topics in your industry and ask and share users’ opinions?

For example, if your target audience is web designers, what are their thoughts on the merits of spec work?

Method 4: Use GIFs

We all know the power of a good GIF. GIFs are an easy way to grab people’s attention as they scroll through their/timelines.

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How to create a poll on Facebook in the Story

Many creators use stories as it’s the quickest way to ask their audience some questions and immediately have feedback. So, to do that, you should follow the steps which would be mentioned in the section below: 

Via iPhone

  • First of all, you should open the Facebook app.
  • After that, you should head to the top of your News Feed and click on the Add story icon.
  • Then, you should choose any photo from your Camera Roll.
  • Next, you should click on Stickers.
  • After that, you should click on Poll option.
  • To complete the process, you should fill in any question and reply options.
  • There is also an option to drag and drop the caption wherever you want.

Via Android

  • First of all, you should open the Facebook app.
  • After that, you should head to the top of your News Feed and click on the Add story icon.
  • Then, you should choose any photo from your Camera Roll.
  • Next, you should click on Stickers.
  • After that, you should click on Poll option.
  • To complete the process, you should fill in any question and reply options.

Moreover, polls can be created not only on the Facebook app, but you can also create a poll in Messenger.

As you can see, there’s nothing difficult in creating polls on Facebook.

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